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Assume a business entity of your choosing is planning to introduce a new product or service. Construct a market research plan that shows five (5) steps that might be taken to determine the viability of the offering and methods for bringing it to market. Be sure to describe the business and the products or services being marketed. The steps should be discussed in a sequential manner illustrating how the plan progresses from one step to the next. You may want to consult the marketing research process in Chapter Four of Marketing Management.

Assume a business entity of your choosing is planning to introduce a new product or
service. Construct a market research plan that shows five (5) steps that might be taken to determine the viability of the offering and methods for bringing it to market. Be sure to describe the business and the products or services being marketed. The steps should be discussed in a sequential manner illustrating how the plan progresses from one step to the next. You may want to consult the marketing research process in Chapter Four of Marketing Management.

Interested in a PLAGIARISM-FREE paper based on these particular instructions?...with 100% confidentiality?

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