Inbusiness plans, many marketing sections should be entitled “Field of Dreams” because many entrepreneurs assume that if “I build the product, they will buy it.” In a 2-3 page paper, answer the following marketing questions about your business opportunity and be sure to provide specific examples:
- What market research do you need and how will you get it?
- Is your market big enough to provide growth? What are the indications?
- What is the market power potential of your business venture?
- Who are the competitors and how would you define their m