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Week 2 – DQ1 – Components of External Environment – BUS402 Strategic Management & Business Policy What are the two most relevant externalities from Exhibit 2.6 for a firm with which you are familiar? Have these externalities made the industry in which the firm operates more, or less, attractive to you as consumer? Explain your rationale.

Week 2 – DQ1 – Components of External Environment – BUS402 Strategic Management & Business Policy
What are the two most relevant externalities from Exhibit 2.6 for a firm with which you are familiar? Have these externalities made the industry in which the firm operates more, or less, attractive to you as consumer? Explain your rationale.

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